Is Black Buying Power Real? with Yvette Carnell



Attorney Antonio Moore and Political Commentator Yvette Carnell discuss the Myth of Black Buying Power.

According to a new Nielson report called African-American Women: Our Science, Her Magic, the businesses run by and the brand loyalty of Black women is driving part of the economy, so much so that total Black spending power is expected to hit a record $1.5 trillion by 2021.

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