Black Business Bureau Renamed

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The organization was created out of recognition that inequality in business practices exist and that the Black consumer is often the victim of systematic discrimination in the marketplace as evidenced by disclosures of discriminatory practices in a number of enterprises.

The Black Better Business Bureau (blackbbb) has changed it's name to The Black Consumer Business Bureau. The organization received official notification from the Better Business Bureau that its former name, Black Better Business Bureau, was considered to be an infringement of its copyrights.

After conferring with its attorneys and board of directors, the former Black Better Business Bureau agreed to officially change its name to the Black Consumer Business Bureau and will operate out of its new website at
www.blackconsumerbb.com

The mission and function of the organization, however, remains intact and has not changed. The organization was created out of recognition that inequality in business practices exist and that the Black consumer is often the victim of systematic discrimination in the marketplace as evidenced by disclosures of discriminatory practices in a number of enterprises.

Given that the annual buying power of the Black consumer is estimated to be in excess of 650 billion dollars, the Blackconsumerbb believes it is imperative for the Black consumer to make informed decisions with respect to their potential business relationships. Thus, the organization is designed to promote fairness and equality in business/consumer relationships through voluntary self-regulation and to allow Black consumers a forum to communicate their experiences to other consumers, as well as to rate companies based on their experiences.

Through its website (
www.blackconsumerbb.com), the organization allows consumers a forum to submit immediate evaluations of businesses, and provides businesses with an email regarding the evaluation. The Blackconsumerbb recommends that Black consumers seriously consider patronizing the business members listed on their website and those that display the Blackconsumerbb logo (lion on a leash) due to the condition of membership that requires member businesses to respond to all complaints forwarded to them by the Blackconsumerbb.

 

 


 

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