Videographer Launches Startup to Increase Black Representation in Digital Media

Meet Imani Lee, MBA, founder of Black Stock Footage, LLC, a new stock video platform that is 100% focused on Black people

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Meet Imani Lee, MBA, founder of Black Stock Footage, LLC, a new stock video platform that is 100% focused on Black people, cultures, hues, phenotypes, and activities.

The early-stage tech startup will empower video content creators with better access to stock footage that makes it easier for them to include Black representation in their video projects. This platform is designed for advertising agencies, marketing companies, freelance video creators, small businesses, and media outlets who want better access to diverse video clips.

“As a professional videographer, many of my clients expect their videos to include Black representation. I’ve experienced the challenges of not having enough access to stock footage that highlights Black people and culture. This lack of supply is a growing problem that many video creators face every day,” said Imani Lee, MBA, founder of Black Stock Footage. “We’re creating a real solution that will help fix an ongoing problem in the digital media industry.”

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