[Workplace Diversity\Jack Whatley]
Jack Whatley: “The main idea of recruiting should be that it’s color-blind and gender-blind. A company with that core principle strengthens a worker’s sense of belonging, actively demonstrates great opportunity for all,..."
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In the post George Floyd\COVID-19 world, what will workplace diversity look like?
The worldwide protests against racism and police brutality have forced many people to think about sweeping, positive changes in society that will result in racial equality.
In the workplace, it’s well-documented that diversity and inclusion benefit both individuals and businesses, and that these factors are also important to job seekers.
As businesses reopen during the pandemic and millions of unemployed hit the job market, how companies attract the best candidates will be determined in part by how inclusion and diversity are emphasized during the recruiting process, says Jack Whatley (www.humancodeofhiring.com), a recruiting strategist who specializes in creating employer branding campaigns.
“Many job seekers today expect an inclusive, diverse workplace,” Whatley says. “The main idea of recruiting should be that it’s color-blind and gender-blind. A company with that core principle strengthens a worker’s sense of belonging, actively demonstrates great opportunity for all, and signals a strong company that sincerely desires to hire the best people, regardless of race or gender.
“It needs to be a message companies share with job candidates – specifically how they are inclusive in their culture, the ways they value diversity, and how they operate their company through these and all of their values on a daily basis.”
Whatley offers these suggestions for businesses that want to bring more diversity and inclusion into the recruiting process:
About Jack Whatley
Jack Whatley (www.humancodeofhiring.com) is a recruiting strategist who specializes in creating employer branding campaigns that position companies as the employer of choice in their market. He is the author of the upcoming book Human Code of Hiring: DNA of Recruitment Marketing. Whatley is known for creating successful recruiting and employer branding campaigns and delivering highly qualified applicants. His Driver DNA Hiring System has made Whatley the No. 1 people ops recruiting strategist for truck driving recruitment in the world. Together with his partner, daughter and innovation wizard Anika Whatley, they have expanded into other industries and have been working to perfect the Human Code DNA Hiring System, which uses the latest technology to improve the quality of worker life and enhance recruiter productivity.
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